The Resource for Athletic, Fitness & Recreation Professionals
An audience of powerful buyers.
Online and in print, more than 70,000 professionals in athletics, fitness and recreation subscribe to Athletic Business. Additionally, athleticbusiness.com draws more than 1,000,000 unique visitors each year. But our audience is about quality, not just quantity.
Since our founding in 1977, we have been building relationships with key decision makers — from athletic directors to recreation managers to gym owners — who trust AB to provide news, information and insight to guide their business or organization.
In the boxes to the right you’ll see a current count of some of the most powerful buyers in AB’s print and digital audience.
Directors & Managers
Executive Directors & CEOs
Architects & Consultants
While Athletic Business covers a broad audience of professionals, they are united by their leadership of athletic, fitness and recreation facilities. From designing and funding them, to programming activities to fill them, to outfitting them with cutting-edge equipment, Athletic Business covers it all.
Whether it’s our annual Architectural Showcase issue each June or exclusive facility videos online, no one covers athletic, fitness and recreation facilities — and what goes inside them — like Athletic Business.
In print, online, on the go.
Whether it’s print advertising that makes an impact, a targeted email that instantly drives sales, or sponsored content that establishes your brand’s expertise, Athletic Business is in touch with our audience every day on every device. We’ll listen to your specific goals and objectives, then find a marketing solution to help you get there.
Unique Web Visitors
Social Media Connections
Ready to Connect With an Engaged Audience?
According to a recent independent study by Akel and Associates, when business professionals need to make purchasing decisions, they trust advertising and product reviews in business-to-business media more than any other resource.
Combined with Athletic Business’s award-winning editorial content and trusted reputation, you can see why companies big and small have partnered with Athletic Business to help their businesses succeed.
So what are you waiting for? Contact your AB representative today who will help you put together a customized plan that fits your specific objectives.